Why use affiliates and affiliation to sell your online course?
The use of affiliates as traffic sources for your product has massive advantages over paid traffic like Facebook or Google ads.
Mainly, the advantage is that you don’t need to pay those affiliates until they produce conversions for you as opposed to paid ads which require you to pay to simply post an ad.
An affiliate on the other hand will act as a commission based sales person and actively promote your product to their contact lists.
What are affiliates and how can they sell your online course?
Affiliates are simply content creators with large followings. Whether it’s someone’s YouTube channel, Instagram page, or website, their goal is affiliate their content with products and services that they can sell to their contact lists for a cut of the profit thereby allowing them to monetize their content.
In addition to driving traffic directly to your sales pages, having a link to your page on an affiliates platform will increase the number of backlinks to your website thereby organically increasing its search engine ranking. This means that affiliates help drive traffic to your sites both directly and indirectly.
A strong enough team of affiliates will likely perform as well if not better than a Facebook ads account, which can often be difficult to optimize and requires attention to grow and maintain either by you or someone you’ll have to pay. Affiliates however, are happy to be allowed to sell your high quality product to their contact lists for commission.
How to make the best out of affiliates selling your online course?
Make sure that you stay in communication with your affiliates to be able to coordinate promotions, and that you create the proper infrastructure on your websites for potential affiliates to be able to apply to sell your products and services. That way you can spend less time looking for affiliates and you’ll have an easier time qualifying them when they find you.
How to launch your own affiliate program and get affiliates to sell your couse?
Curious to have our affiliate toolbox? Send us an email now and we’ll send you our best templates, emails, campaigns and much more.
Best Affiliate Marketplaces To Sell Online Courses On
- Commission Junction